Customer / Member CONDITIONS


Note. Customer / Membership Terms on this page applies from 2018-05-25.

Here you will find the terms of PUSHER AB. See our ​privacy policy​ for full details on how your personal data is handled.


It is absolutely free to be a customer of Your membership will take effect only after your registration has gone through, and after taking part of the Terms and conditions and privacy policy. Membership is personal and may not be transferred to anyone else. You can always cancel your membership.


When you shop with us, registered the purchase by entering valid data during registration and implement this according to our constraints. Your data are examined before the goods are sent to you.

Do you shop at registered your purchase in our system and your information is then forwarded to the selected payment processing company and logistics company. Your payment information is never stored with us.


As a customer you will receive interesting offers and news sent to you. We send information and inspiration through our digital channels. You can choose which type of mailings you want and can at any time choose to unsubscribe from these by completing your subscription by email or by calling our customer service.

PURCHASE, offers, etc.

We are committed to analyze your purchase information, your behavior and information about how you act when you visit our websites, other services in digital channels, social media or our stores, your stated preferences, demographic information, location information, etc. to use as a basis to provide you with targeted and relevant marketing offers, benefits and discounts, product information, invitations to events, etc., so-called profiling. We also undertake to deliver goods and provide you with the relevant service and other customer follow-up and, as far as possible to offer you information on selected products and give you a personalized content.


Your personal information is used mainly to administer customer membership. Product or invitations to events, and to market and customer analyzes, business and method development and statistics. Your personal information is further used to manage the purchase and delivery of goods and for us to be able to provide you with the relevant service or other customer follow-up. The legal basis of our treatment is the fulfillment of the contract.

If you cancel your membership, your personal data will not longer be used for the purposes stated above, unless the law or agreement provide otherwise.

Information about any other purposes to our processing of your personal data and complete information about our personal data handling can be found in our privacy policy.

Membership Validity

Your customer membership of Pusher AB applies until further notice, and you can always finish it by contacting our Customer Service at or via Pusher AB has the right at any time to terminate a membership if there is suspicion of membership in any way abused.


Pusher AB is not responsible for damages caused by legal enactment, governmental action, acts of war or the like. This also applies to strikes, blockades, boycotts and lockouts, even when Pusher Sweden AB has taken or is the subject of it. Pusher AB is the normal care not liable in other cases to compensate damage, and, if gross negligence or wilful conduct, under any circumstances, indirect, unless applicable law.


Pusher AB has the right to make changes to the Terms and conditions. If any significant changes are made to the Terms and conditions informed you as a member in good time before the changes take place.


The personal information we collect about you and treats can come from Pusher Sweden AB websites (both their own and other websites and social networks of a third party), our apps, electronic mail and other electronic communications, customer membership, calls to customer service, printed and digital registration forms for such competitions, promotions, events, etc. Even from publicly available information from social networks and other public sources.

Referring to the law we mean below the Data Protection Regulation, GDPR, and other relevant Swedish data protection legislation.

This information we collect:


We collect contact information such as name, address, email address, information on social networks or telephone number. There may also be other information necessary to provide you with access to your specific account profile, login name / email address, screen name, irreversible passwords or security questions.

Technical data

Details of technical equipment that you use to connect to any of our sites or applications, such as the IP address of your computer or device, the type of operating system and browser type and version. If you connect to a Pusher Sweden AB website or app to a smartphone or other mobile device, we can also collect data on the phone’s unique ID, the advertising ID, geographic location and similar data.

Information on the use of

websites,when you visit or interact with our websites, including our chat on Facebook, Instagram, or newsletter, we use automatic data collection technology to collect certain information about your activities. It includes information about the links you click on, which pages or the content you are watching and for how long, as well as other similar information and statistics about your visits, such as response times for content, filhämtningsfel and visit length on some pages. This information is collected automatically using cookies (browser cookies, Flash cookies) and Web beacons as well as with the help of tracking third-party services. Read more in Customize your personal information and cookies / similar technologies.


information that you voluntarily provide us about your experience with our products and services.

Consumer generated content

Content that you create and then share with us by uploading it to any of our sites or apps, including apps on social networks like Facebook. It could be photographs, videos, personal stories or another. We may collect and publish consumer generated content associated with a wide range of activities, including contests and other promotions, webbcommunity- and consumer activities and participation in third-party social networks.

Information on social networking

information you share publicly on a social network or other information in your profile on a social network of a third party (such as Facebook) and you allow the network to share with us. This includes basic account information (name, email address, gender, birthday, hometown, profile picture, username, friends list and the like) and further information or activities you allow the social network to share. We get information on your profile or part of the profile on a social network every time you download or communicate with a Pusher AB -webbapplikation on

a social network like Facebook, every time you use a feature of social networking that is integrated in a Pusher AB-site (such as Facebook Connect) or every time you communicate with us through a social network. To learn more about how your information in social networks of third parties gathered by the pusher Sweden AB, or if you do not agree to share data from social networking, visit the website of the respective social network.

Payment details and financial information

here applies to all the information we need to complete an order or that you use to make a purchase, such as a debit or credit card information (cardholder name, card number, expiry date) or other forms of payment. We ourselves have no access to banking information such as credit card details, but they are managed by line banking providers. Whatever method we handle payment information and financial data in a way that complies with applicable laws and standards such as PCI DSS.

Calls to Customer Service

Call our Customer Service can be recorded on local operational needs (such as the quality or training purposes) and in some cases to file proof that the information obtained about our privacy policy. Credit card details are not recorded. If required by applicable law, informed you about the recording at the beginning of the call and will be able to deny it.

Other sources

to keep our data up to date, we may collect information about you from other sources, including publicly available personal data such as track. To secure payment, etc., we can also use the information we collect with credit records such as UC, and from our partners.

The collection, purpose and legal basis

to our processing of your personal data will be legally presumed that there is a legal basis for this, that it is necessary to fulfill a contract with you or a legal obligation, or that the treatment is done by balancing interests or since you have given your consent to a specific treatment. Below are examples of the purposes for which we process your personal data and under which legal basis this is done, unless otherwise expressly stated in connection with the collection of your personal information.

Interest in

Pusher AB,where appropriate, the legitimate interest of the below-mentioned personal data processing on the basis of a balance of interests is to offer you a better shopping and customer experience, and to provide customised offers and other relevant information, and adequate service and communication. As part of our effort to constantly make improvements for our customers, we analyze how you use the service. Another interest is to prevent crime and provide security for our customers, our employees and for us as a company.

Log Files

We collect information in the form of log files that records activity on the sites and collect data about your surfing habits. The information is automatically created and helps us to find errors, improve performance and maintain security at the sites. In case you are a customer of a member Pusher AB, the data also to analyse your behaviour to be used as a basis to provide you with targeted and relevant marketing offers, benefits and discounts, product information, invitations to events, etc., so-called profiling.

Legal basis: Interest (non-member) or the performance of contracts for customer membership (Member)

Web beacons

Web beacons are small strings of code that creates a graphic image on a Web page or in an e-mail message that is designed to transfer data back to us. Information collected via web beacons may include technical data IP address and information about how you respond to an e-mail campaign (like what time the mail was opened and which links you click in the message). We may use web beacons on our sites or insert them in emails you receive from us. We use information from Web beacons for a variety of purposes, including traffic reports for the site, to count unique visitors, advertising, auditing and reporting of e-mail as well as individual customization of the website. In case you are a customer of a member Pusher AB, the data also to analyse your behaviour to be used as a basis to provide you with targeted and relevant marketing offers, benefits and discounts, product information, invitations to events, etc., so-called profiling.

Legal basis: Interest (non-member) or performance of a contract for membership (Member)


As we respond to inquiries and other matters we collect usually the contact information and the information (such as order status, technical issues, products, brands, questions or complaints about products, general questions) that we need to solve the issue.

Legal basis: Performance of the contract (customer questions) and interest (otherwise)

Contests, marketing and other promotions

We use your personal information to provide you with information about goods or services (such as marketing materials, promotions or offers). It may be through email, ads, text messages, phone calls and mailings to the extent permissible under applicable law. This use of your personal information marknadsföringsändmål may also be subject to so-called profiling. Some of our campaigns can be implemented on third party websites and / or social networks. For more information on our competitions and other promotions, see the official rules or details attached to each competition / promotion.

Legal basis: Interest (non-member) and the performance of a contract for membership (member)

social network

to send you ads and communicate with you in social networks we use your personal information when you interact with the features of third-party social networks, such example “like” features. You can find out more about the features and the profile information we can get about you, plus how to do to avoid disclosing information by looking at the social network’s privacy policies.

Legal basis: Interest (non-member) and the performance of a contract for membership (membership)

Individual adaptation (offline and

online),we we use your personal information to analyze your preferences and habits to anticipate your needs, to enhance and customize your experience on our websites and in our apps, to ensure that content from our sites / apps are optimized for you and your computer or device and to be able to use the interactive features if you wish. We remember for instance your user name, your email address or screen name so you can quickly log on the next time you visit our site, or so you can easily find the goods you previously added to your cart. In case you are a member of Pusher  AB, the data also to analyse your behaviour to be used as a basis to provide you with targeted and relevant marketing offers, benefits and discounts, product information, invitations to events, etc., so-called profiling.

Legal basis: Interest (non-member) and the performance of a contract for membership (member)


advertising,we can work with advertising networks and other providers of advertising services that we and other unrelated businesses use to produce advertising on the Internet. In case you are a member of Pusher AB adapt some of the advertising to your interests based on information collected on Pusher AB Web sites or to non-affiliated websites over time, through your use of other digital services, social media, so-called profiling .

Legal basis: Performance of the contract of membership (membership)

Order Fulfillment

We use your personal information to process and deliver your order, inform you of the status of your order, check the addresses, verify your identity and other fraud prevention activities. This means we use certain personal contact information and payment information.

Legal basis: Performance of the contract

customer Member of Pusher AB

If you are a member of Pusher AB, we use your personal information to create and manage member accounts, for example, to give permission to log, secure member’s identity, provide an opportunity to view order history, save settings, analyse your behaviour to use as a basis to provide you with targeted and relevant marketing offers, benefits and promotions, product information, invitations to events, etc., called profiling, and provide customer user customised content.

Legal basis: Completion of agreement on membership of

other public purposes

We use your information for other general business purposes, as internal marketing studies and demographic studies and to measure the effectiveness of advertising campaigns, to evaluate, develop and improve our services and products and systems. We also use your personal information in order to ensure our own safety, prevent abuse of our services, prevent and investigate crimes and fulfill the obligations we have under the law.

Legal basis: Interest and fulfillment of membership

information to third parties

We are committed to protecting your personal information. With the exception of the cases where you have given your consent, we do not license or sell your personal information to third parties. However, we may transfer to, or share your personal information with companies within Pusher AB Group in the EU / EEA, and with select third parties as follows.

Service providers

Here we mean outside companies that we hire to help us operate our business (such as order fulfillment, payment processing, fraud prevention and identity checks, debt collection, operation of websites, support services, promotions, web development, customer service, etc.). Service providers and their staff are only allowed to use your personal information on our behalf for the specific tasks they have to execute on our instructions and act as personal data assistants for us. They are obliged to keep your personal information confidential and secure.

Due to legal

reasons, if Pusher AB or its assets are acquired by or merged with another company, including through bankruptcy, we may share your personal information to any of our followers. We may also disclose your personal information to third parties where required by law, in connection with

legal proceedings (such as in response to a request by a competent law enforcement authority, to protect our rights, privacy, safety, property or the public, or to enforce the terms or conditions on our site).

To protect your personal data

storage time

in accordance with applicable law, we use your personal information only for as long as necessary to fulfill the purposes for which your personal data collected or to comply with applicable legal requirements.

People who have access to your personal information

Your personal information is handled only by authorized personnel in the performance of their duties and, depending on the purpose for which your personal information has been collected (staff of customer service, among other things, access to your information in the customer database).

Measures in operating

environments,we store your personal data in operational environments that use appropriate security measures to prevent unauthorized access. We follow reasonable standards for the protection of personal data. The transmission of information via the internet is sadly not quite sure. Although we do a lot to protect your personal information, we can not guarantee the security of the data during transmission through our websites. If we detect integrity violations announces Pusher AB Data Inspectorate and the affected customers where required by law.

Steps away fromyou,

it is important that you also involved in keeping your personal information safe and secure. For example, consider choosing a password that is difficult for others to guess. Never reveal your password to anyone. It is you who are responsible for keeping your password confidential and for all use of your account. If you’re using a shared or public computer, make sure that your user information is not stored on the computer. Be sure to log out of your account every time you leave your computer. Make use also of the privacy settings and controls we provide on our site or in our app.

Customize your personal data
Cookies / similar technologies
You can set your browser to block all or some cookies, or notify you when a website uses cookies. Advertising, marketing and

promotions,you may at any time terminate the marketing communications from all media including third party social networks by calling customer service. Note that even if you terminate your marketing messages, you can still receive administrative messages from us, such as order confirmations or other transaction information, notifications of account activity (account confirmations, password changes, etc.) and other important messages.

Your rights

of access

in accordance with the law, you are entitled to by us free to request information about the personal data Pusher AB handles about you after you clearly stated what information you wish to receive (such as which categories of specific personal information we hold about you and for which purpose). You can exercise these rights by contacting us. We will then want to verify your identity. We will respond to your requests without undue delay and within a month. In case we can not meet your

wishes, we will notify you and indicate why. We will send the registration book to your registered address.

Modification and removal of personal data and data portability

In some ways limited to what is required by law, you can request the deletion, correction or modification of your personal information, refuse processing of your personal data, restrict the use and disclosure of personal information, get transferred (ported) the personal data you have provided to us and revoke any consent to the processing of your personal data. Note that in some cases we can not delete your personal data without also deleting your account. It may be necessary for us to keep some of your personal information after you requested removal to meet our obligations under law or contract. It may also be permitted by applicable law we will retain certain personal information in order to meet our business needs. Some of our sites have a special feature that you should be able to review and edit the personal information you provided us. Please note that our registered customers must be able to prove their identity (such as login name / email address and password) before they can access their account information and make changes. This helps us prevent unauthorized access to your account. Please note that all information given to us is treated in accordance with applicable law and to the extent permitted by law.

Right to object

You have the right to object to our processing of your personal data as we do with the support of legitimate interest for a balance of interests. We must, then, after you specify what treatment you disagree with, show that there are interests which outweigh. You also have the right at any time to object to the processing of your personal data carried out for direct marketing, including branding. The members are subject to the profiling of the commitments Pusher AB has over its members as long as the customer membership progress.

Changes and complaints

Changes / adjustments in the policy

Pusher AB has the right to make changes to the Privacy Policy. If any significant changes are made to the Privacy Policy, we inform about this in good time before the changes take place.


If you believe that we treat your personal information in contravention of applicable regulations we ask you to immediately report this to us. You have the opportunity to turn to the Data Inspection if you have a complaint about our privacy policy.

Contact us

If you have questions or would like to comment on the policy and our privacy practices, please contact us at: